Franchise Times, the news and information source for franchising, just featured UFC GYM's success as the October cover story! Editor-in-Chief, Beth Ewen, spent some time in Las Vegas with the UFC GYM team discussing the enormous growth potential of the brand, the recent UFC acquisition by WME-IMG, and the continued prosperity of the gyms.In the article, Beth talks to UFC GYM's CEO and writes: "Brent Leffel, UFG Gym’s CEO, said he was told about the sale a day or two before it closed, and executives at UFC remain heavily committed to the expansion of UFC Gym despite the change in ownership. 'I’ve been working with these guys a long time, I know the value of what they have. I’m not surprised at all at the price tag,' he says. When he asked what the sale would mean for UFC Gym, his contact at UFC 'affirmed that it’s all systems go. What I told the team is, it’s business as usual. This increases the scope of our opportunity.'"
Read the article to find out more about UFC GYM's journey to build the biggest fitness brand in the world.